Let’s not sugar-coat it—Amazon FBA is a beast.

If you’re selling through FBA in the UK, you’re dealing with fees, refunds, PPC spend, shipping, VAT thresholds, and inventory that lives in three countries at once.

And yet, most Amazon sellers are still working with generalist accountants who don’t know the first thing about Amazon’s payout structure, let alone how to make your finances leaner and more profitable.

If your accountant isn’t doing these five things already, it might be time to consider switching to a proper Amazon FBA accountant UK—someone who understands the game inside out.

1. Reconciling Amazon Payouts Properly

Amazon doesn’t pay you what you sold. They deduct FBA fees, advertising costs, fulfilment fees, reimbursements, and storage charges—then send you whatever’s left every two weeks.

If your accountant is just recording the bank deposit as “sales income”, they’re doing it wrong.

You’ll never have accurate profit and loss data, and worse—you could be underreporting your income to HMRC.

✅ A specialist accountant will use tools like Link My Books or A2X to match payouts to your actual sales data, broken down by revenue, fees, and refunds—direct into Xero.

2. Tracking Your Real Profit (Not Just Revenue)

You might have £20K in sales last month. But after FBA fees, VAT, shipping, returns, and Amazon PPC?

Your real profit might be closer to £4K.

Too many accountants focus on compliance (filing your accounts, paying tax), not performance. They’ll tell you what happened, not how to improve it.

✅ A good Amazon FBA accountant will show you:

• Profitability by SKU or product category

• Your true gross margins (after Amazon fees and ad spend)

• What’s working—and what’s draining your cash

Want help building that kind of clarity? Book a free call with us.

3. Handling VAT the Right Way for FBA

Selling on Amazon UK? You’ll hit that £85K VAT threshold faster than you think. And if you're selling cross-border—say, to Germany or France via Amazon’s Pan-EU or EFN programmes—things get seriously messy.

General accountants either:
❌ Tell you to register for VAT too early (costing you money)
❌ Miss the threshold completely (triggering penalties)
❌ Don’t even realise you’re storing stock abroad

✅ A specialist will:

• Know whether you need to register for UK VAT

• Help you plan for EU VAT if applicable

• File returns accurately and reclaim input VAT to improve cash flow

4. Advising You on the Right Business Structure

Are you operating as a sole trader, but now hitting £100K+ turnover? Or worse—set up as a Ltd company with no tax planning in place?

Your accountant should regularly review whether your setup is still the best option:

• Are you overpaying tax by drawing all profits as salary?

• Should you be paying yourself via dividends to reduce NICs?

• Is your spouse involved in the business and eligible for income splitting?

✅ We help Amazon FBA clients plan their salary + dividend mix, review R&D relief eligibility, and build out a tax-efficient roadmap for growth.

5. Integrating with the Right Tools and Systems

If your accountant is still asking for spreadsheets, PDFs, and manual reports—you’re wasting hours every month and making errors more likely.

✅ Your accountant should be setting you up with:

• Xero or QuickBooks, integrated directly with Amazon via Link My Books

• Bank feeds for reconciliation

• A proper Chart of Accounts tailored for eCommerce and FBA

• Inventory tracking if needed, depending on your scale

We’ve onboarded clients who’ve gone from a shoebox of receipts to real-time dashboards that show exactly how their business is performing—day to day.

Ben Thorpe, founder of 3PL Pro, put it perfectly:

“A HUGE step up from traditional accountants—attention to detail, expert knowledge, and fantastic communication.”

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Final Word: It’s Time to Expect More from Your Accountant

You’re running a serious business. So why settle for an accountant who doesn’t understand how your money moves?

We work with Amazon FBA sellers of all sizes—whether you’re just crossing the VAT threshold or managing seven-figure sales. Our goal?
✅ Keep you compliant
✅ Help you scale
✅ Ensure you pay less tax, legally

📞 Ready to work with an accountant who actually gets FBA?
Book your free call now

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